Archive for February, 2012

Violation of right of publicit…

Wednesday, February 29th, 2012

Violation of right of publicity or permissible parody?Justin Bieber’s Lawyers Are Eager to Stop Beaver App- ABA Journal http://t.co/7Ss6ArOU

Jeremy Lin Seeks Trademark for…

Wednesday, February 29th, 2012

Jeremy Lin Seeks Trademark for ‘Linsanity’; Prior Applicant Wanted to Be Part of the Excitement – News – ABA Journal http://t.co/Wnr7lhSB

NYTimes: Yahoo Warns Facebook …

Wednesday, February 29th, 2012

NYTimes: Yahoo Warns Facebook of a Potential Patent Fight http://t.co/pkypbrkt

Proview seeks to regain global…

Tuesday, February 28th, 2012

Proview seeks to regain global rights to iPad name http://t.co/3kbFsLIs via USA TODAY

From FastCompany, this article…

Sunday, February 26th, 2012

From FastCompany, this article featuring its The 8 Principles Of Product Naming. They are:
1.Make it Memorable… http://t.co/uao5zcIC

8 Principles of Branding

Sunday, February 26th, 2012

From FastCompany, this article featuring its The 8 Principles Of Product Naming.  They are:

  1. Make it Memorable
  2. Fill it with Meaning
  3. Say it Out Loud
  4. Don’t Wait to Fall in Love
  5. Listen to Ear
  6. Stand Out in a Crowd
  7. Too Much is Never Enough
  8. Expect its Story to Evolve

You can read more about these principles at FastCompany.

Apple’s ‘iPad’ trademark skirm…

Saturday, February 25th, 2012

Apple’s ‘iPad’ trademark skirmish moves to U.S. http://t.co/Pg8a3UFN via USA TODAY

Counterfeit iphones: NYTimes: …

Friday, February 24th, 2012

Counterfeit iphones: NYTimes: An iPhone That’s Cheaper, and Fake http://t.co/eghYrO1j

Battle Over Pretzel Crisps Sho…

Monday, February 20th, 2012

Battle Over Pretzel Crisps Shows Value of a Brand: http://t.co/5asmpSK3

NYTimes: Copyright Cheats Face…

Sunday, February 19th, 2012

NYTimes: Copyright Cheats Face the Music in France http://t.co/zrczTcEh